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About SoGoSurveySoGoSurvey 20.0: Clearly Better #2020VisionHave you heard the latest? We’ve got 20/20 vision! 2020 has certainly brought challenges none of us could have anticipated. Through all of the ...1 min read
Best PracticesHow to launch an employee engagement surveyEmployee engagement is one of the biggest indicators of an organization's potential success, and employment engagement strategies and programs are perhaps the smartest investment you ...6 min read
Customer ExperienceMultilingual CX: How important is language in delivering the best possible customer experience?The customer experience (CX) is showing up in the actions and plans of industry captains around the world as the biggest driver of sales success ...5 min read
Employee EngagementOptimizing employee experience: How does language figure into the picture?How diverse is America really? The USA in the 21st century is a cultural hodgepodge that comes with numerous languages thrown into the mix. Contrary ...3 min read
Feature FocusThe Power of PollsElection season, that crazy period of red and blue themed parties, caucuses, an unending stream of news sites analyzing candidates, and polls. Lots and lots ...1 min read
Financial ServicesBig Banks = Big Satisfaction?While some may have a negative association with 'Big' anything [Big Brother, Big Data, Big Whatever], recent studies have shown that Big Banks are overtaking ...3 min read
FormsHR Forms Simplified (4): Post-Interview EvaluationAs an interview wraps up, you might be seeing the light at the end of the tunnel -- but is it the possibility of finally ...5 min read
GeneralThe Language of Uncertainty: Defining TimesTimes of uncertainty have an undeniable effect on people’s attitudes, behavior, and their use of language. New words are coined and old clichés are resurrected ...5 min read
HealthcareCustomer Experience Lessons From the Healthcare SectorIf your business thinks customer experience efforts are too expensive, consider what it costs not to prioritize customer experience. In 2015, American businesses lost $62 ...3 min read
K-12/Higher EducationDear School Administrator: The Teacher/Principal DisconnectHeading into a new school year, a teacher shares her hopes for improved communication in an open letter to school principals and administrators. Dear ...5 min read
Market ResearchWhat is Market Share and Why Should We Care?Business owners and marketers alike will find it’s important to understand market share so they know how their company ranks against its competitors. Put simply, ...1 min read
Real EstateMeasurably Better Resident Satisfaction: A Success StoryWe love client success stories. After all, if our clients aren’t successful, we’re not successful. So, when a great story comes along, like this one ...1 min read
Survey TypesHow to Launch a New Customer SurveyNew customers are always welcome, but that welcome shouldn't stop once the deal is closed. Keep the good feelings and clear communication strong from the ...