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One simple way to get customers to spend more money with your company.

7 in 10 Americans said they were willing to spend more with companies they believe provide excellent customer service.*  In a hypercompetitive marketplace, delivering superior service is perhaps the most important driver of success and longevity. Nearly 70% of people will actually spend more money with those businesses that they believe deliver better service – about 14% more, on average.…

SoGoSurvey Tops Online Survey Software Reviews

We are proud to announce that we have been recognized by Capterra as leading the online survey software industry in three major categories: Most Popular, Most Affordable, and Most User-Friendly. While simply appearing on one of Capterra’s “best of” lists is an honor, SoGoSurvey’s appearance high on three different lists is definitely an achievement.  Customers around the world use SoGoSurvey…

Fall for Fall – What’s Not to Love?

Here in the U.S., it’s officially been Fall for a grand total of 11 days and I can certainly feel it in the air. I am based in our Herndon, VA, office (just outside of Washington, D.C.) and the cooler temperatures have arrived! This weekend I picked up two pumpkins for my front steps and enjoyed a delicious slice of…

It’s not me, it’s you… #memail

Because of my job, and because I’m a member of modern society, I’m spending more and more time looking at marketing emails. Everyone’s got their own style — a certain tone, a distinctive look, and maybe even a compelling message. And yet, for all this time and effort spent in reaching out to me, it’s rarely about me. So many…

How Many Dissatisfied Customers Does It Take…

A typical business hears from 4% of its dissatisfied customers. No business wants to hear that their customers are unhappy, but there is a silver lining to customer complaints: they can spot problems and issues that you wouldn’t see otherwise. Your customers’ insights are even more valuable because so few people even bother to complain. In fact, only 4% of…

A survey for everyone? Yes! Si! Oui!

You’ve put some time and effort into carefully crafting the perfect survey. You’ve written and revised every question and customizes the appearance. But then it hits you. You’re going to be sending your survey to contacts all over the world… and they don’t all speak your language. Getting to people to participate in your survey can be a big enough…