Kathy Edens
A stereotypical introvert, Kathy is a writer who isn’t sure what she thinks until she writes about it. She believes collaborating with a variety of individuals from all walks of life and different experiences makes content come alive.
Kathy Edens's Articles
4 min read
Employee EngagementShould Employers Invest in Home Office Expenses While Employees Work Remotely?As the pandemic turned lives upside down, we’re discovering Work From Home (WFH) has distinct advantages and disadvantages. There’s no commute (yay!), but sometimes we ...5 min read
Employee EngagementMaking the Implicit Explicit: The Impact of Virtual Work on Communication StyleWhat is more important when working remotely or virtually: written, verbal, or visual communication? The answer might depend on the kind of work you do ...5 min read
GeneralThe Flood of Content and Why We Can’t Stop Creating MoreAs the 2020 pandemic leaks into 2021, one trend stands out. People sheltering at home need content. And lots of it. From streaming services to ...4 min read
Best PracticesThe Risks of Living More of Your Life OnlineOnline much? The internet plays a significant role today in all of our lives, from young children to older adults and everyone in between. ...4 min read
Best PracticesHow Tracking Your Personal Data Really Adds UpHow does your day start? Do you pick up your smartphone and scroll through social media sites? Do you look up the weather or go ...5 min read
Best PracticesDo You (Really) Have a Customer Experience Strategy?If the C-suite asked to see your customer experience strategy, what would you share? Do you have a cohesive game plan, or do you have ...5 min read
Customer ExperienceEvent-ually: The Future of EventsFew event planners are organizing in-person events for their clients in the foreseeable future, thanks to our current global pandemic. While it feels like everything ...5 min read
Best PracticesCustomer Experience Best Practices to AvoidCustomer experience drives revenues. If you’re skeptical, look at McKinsey & Company’s recent article that digs deep into what CX (customer experience) means and what ...4 min read
Customer ExperienceHow WFH Will Boost Your CXHow can you equate the current supply and demand market with the shut-down environment in today’s COVID-19 pandemic? Foremost, most businesses don’t stop; they pivot. ...4 min read
Customer ExperienceCommunicating During Uncertain Times: How Words Help Us UnderstandHow do you connect with your target audience during these uncertain times? As you craft messaging, consider which of the rapidly evolving terms and phrases ...