Melissa Krut
Melissa seeks balance in all things: the rush of running and the quiet of yoga, what's gained in learning and what's given in teaching, and the pleasures of reading and writing. Her desk would be a hammock, if she could swing it.
Melissa Krut's Articles
4 min read
Customer ExperienceHow Closed Is Your Loop (Really)?If I had a nickel for every time I heard someone mention "closing the loop" or having a "two-way dialogue" -- well, I'd have a ...3 min read
About SoGoSurveyStrange Days: Bank on UncertaintyAre we there yet? Not too long ago, many of us saw these strange days as a short-term inconvenience -- an odd twist that ...2 min read
Employee EngagementHow to Launch a Return to Work SurveyReady to go back to work? If your employees aren't ready, you're not ready, either. Whether you work in an office or in a store, ...5 min read
Best PracticesHire Logic: Why So Many Profiles Fall ShortSo many people are looking for jobs these days, and many of us are lucky enough to be hiring. So why is it so hard ...1 min read
About SoGoSurveyWFHuman: Why Working From Home Makes Us More RealI've pretty much said everything I wanted to in that title, so let me keep it short. I'm human. So are you. When we ...3 min read
Best PracticesFocus Mode: Engagement, Participation, ResultsIf there’s one thing everyone wants, it’s higher response rates. A few simple best practices will always make a difference -- shorter surveys, better ...3 min read
About SoGoSurveyStrange Days, Cont’dWhen we started the Strange Days series, so long ago, I imagined it as a month or so of weekly check-ins. Then, the weeks kept ...2 min read
About SoGoSurveySoGoSurvey 21.0verview: New Release NotesAt (version!) 21, SoGoSurvey has plenty to offer from every angle. Arriving hot on the heels of our latest mobile app update, this release highlights ...1 min read
Employee EngagementHow to Launch an Employee Exit SurveySaying goodbye to employees can be tricky -- is it worth extending the conversation? "So long, farewell, and how can we improve?" No matter ...1 min read
Customer ExperienceHow to launch a customer service feedback surveyThe quality of your customer service has a huge impact on the experience of your customers. Follow up customer service interactions with direct, timely questions ...