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Author Archive for SoGoSurvey

Sitting on a customer goldmine

Have you ever wondered why the phones aren’t ringing? Why sales are extremely slow, making it increasingly difficult to achieve targets every quarter or at month’s end? Well, there is one proven way to understand the reasons. The key components to powerful marketing communication include having something worthwhile to say, saying it well and saying it often. Most importantly is…

SoGoSurvey – Account admin and usage monitor

SoGoSurvey offers a niche account administration platform for survey planning and monitoring. The minute you sign up, you have access to our complete suite of features, putting you in control of your own planning and monitoring process. With account admin, it’s easy to customize account settings, create sub-accounts, manage and add users, and create and manage your Survey Calendar. You…

Get to know your employees with a survey

Employee surveys are a great way for employers to identify areas of workplace satisfaction and dissatisfaction. A well-designed survey allows employers to discover their employees’ needs, as well as areas that require improvement. The first and foremost step to take before designing an employee survey is to communicate that all responses are confidential and that the data gathered will be…

Physicians use online surveys

Physician use of online surveys to gather medical information has increased in recent years. Online surveys are widely used to gather vital information related to patient medical history, background, the physician/patient relationship and diagnosis/decision-making. With its emphasis on collecting data from relatively large numbers of individuals, the use of online surveys is becoming an essential way for physicians to improve…

Surveys Going Social

If your brand or business has a social media presence, then your customers will expect to hear from you. According to a recent survey, nearly three-quarters of U.S. and UK participants say they have responded to surveys posted on social media platforms regarding a service experience with a brand. Well-created and branded surveys can help you gain necessary traction in…

Use of Surveys in the Conceptual Age

Knowledge and strategic planning were once the most important elements of any business or enterprise. However, according to a recent IBM Global CEO study, “creativity” is now the future of business evolution. In the Conceptual Age, right-brain skills will be key. Considering the rate of change and the complexity that will result from this, we need to go beyond just…

Survey Bank

When designing your first survey, you can save a lot of time by using questions from an already existing survey template. Whether you’re designing a marketing survey or a school survey, we’ve done much of the work for you by writing standard, commonly-asked questions. SoGoSurvey’s Survey Bank offers a wide variety of templates, including Feedback Surveys, Employee Satisfaction Surveys and…

Free for All Non-Profits and Academic Institutions

As the most reliable tool for analysis and data collection, online surveys are an integral part of any business or academic institution. At SoGoSurvey, we recognize the critical work being done every day at academic institutions and nonprofits. Therefore, we are pleased to offer our Professional Plan free to all students, faculty and staff members working at academic institutions and…

Census vs. Survey

While a census and a survey may sound like the same concept in the broader sense, in theory and practice they are very different. A census gathers information from every entity in a population. As a result, data is accurately representative of the whole population and detailed data can be made available right down to small areas. In a survey,…

Using Surveys for PR Efforts

Creatively designed online surveys are a great way to supplement your PR efforts. They help you stay visible and connected with your clients. Survey results can also be published in the form of press releases that can create outstanding marketing buzz. A great example is the recent survey from Dunkin’ Donuts conducted for National Coffee Day. The results propelled a…