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Survey Types30 Employee Engagement Survey Questions That You Need to AskYour staff retention depends on keeping your employees motivated and committed to their careers with your organization. So, in this article, I’ve compiled the most...5 min read
Survey Types“More Training” Isn’t Always the Answer for Performance ProblemsIn a society that likes to super-size things and typically views bigger as better, we’re also fans of “more.” While we may now be more...6 min read
Survey TypesFrom Myers-Briggs to BuzzFeed: Why We’re So Obsessed with Personality QuizzesA quiz (sometimes called a pop quiz) is the informal cousin of the more scientific personality test, and sometimes the two may overlap. Generally, a...5 min read
Survey TypesThe Most Common Personality Tests: When to Use Them and When to Avoid ThemPersonality tests seem to pop up everywhere, from social media to job interviews and from market research to blog posts. Beyond the just-for-fun variety, companies...4 min read
Survey TypesQualifiers: The Logical Way to Capture Your Ideal Survey ParticipantsHere’s the thing: Everyone wants higher survey response rates — piles and piles of data — but nobody wants bad data. That’s not too much...5 min read
Survey TypesHow Important Is Research Design To Your Marketing Strategy?A company CEO believes strongly that his reinsurance company can successfully enter the auto market by promising dealers a 30 percent increase in gross profits...4 min read
Survey TypesHow to Survey Your Target Audience’s User ExperienceContinuing our previous post, “4 User Experience Questions to Include in Your Survey,” what questions you ask should be combined with best practices on user...4 min read
Survey Types4 User Experience Questions to Include in Your Next UX SurveyNo surprises here: Surveys are an integral part of any sales and marketing research into your users’ experience. Getting clear answers to well-timed, specific questions...8 min read
Survey TypesEverything your business needs to know about the Likert ScaleThe Likert Scale’s reputation for reliability and accuracy when it comes to measuring opinions, perceptions, and behaviors can work in your favor. “Yes” or “No”...3 min read
Survey TypesStrange Days: Bank on UncertaintyAre we there yet? Not too long ago, many of us saw these strange days as a short-term inconvenience — an odd twist that...5 min read
Survey TypesQualitative vs. Quantitative Research – Is it really a contest?Accumulation and analysis of data are key revenue drivers in modern times. It helps businesses create better customer and employee experiences. There’s little doubt that...2 min read
Survey TypesHow to Launch a Return to Work SurveyReady to go back to work? If your employees aren’t ready, you’re not ready, either. Whether you work in an office or in a store,...6 min read
Survey TypesEmployee Satisfaction Survey Questions: Key to Employee Retention in a Competitive Business EnvironmentWhy do employee satisfaction surveys matter? Employee churn attacks a company’s profitability ruthlessly, leaving no prisoners. It’s arguably one of the most disruptive influences on...6 min read
Survey TypesWhat is a customer experience program, and why is customer feedback tied to it so closely?Sales enablement and marketing experts agree on one thing – aiming for flawless customer experience (CX) is the holy grail for every business. It’s also...7 min read
Survey TypesWhy the Brand Awareness Survey is Becoming a Vital Tool in the Marketing ProcessWhat is brand awareness, and why is it important? Good branding is the art of connecting an idea to a product name and getting droves...