Survey Types

At Your Service: What Netflix and Assessments Have in Common

With so much streaming going on these days, do you ever wonder how well your streaming service knows you? Just like any other assessment, your provider gathers data, scores it, and creates actionable reports. Instead of designing customized follow-up instruction, though, your streaming service delivers customized Friday night picks. Netflix, the world’s streaming giant and at-home entertainment epicenter is known not just for the sheer amount of content it has but the amount of personal recommendations it offers each profile. Most users don’t realize that over 80 percent of the shows they ‘discover’ on their Netflix profiles are provided because of Netflix’s proprietary algorithm. To create the perfect binge-worthy show for you, Netflix has developed an entire recommendation system from their specially trained algorithm. This algorithm—the process or rules followed in a problem-solving operation—acts in a similar flow to creating and implementing an assessment. For anyone who frequently needs to implement quizzes or assessments with weighted questions, the process is very familiar.  To build a great assessment or create a streaming service worth billions, here are a few steps or algorithmic processes the experts follow for success: The Weighting Game When building an assessment, you’ll want to add questions that can be automatically scored so that when you’re done collecting data, you can provide your participants with quick results. Assigning scores or weights to different questions will lead to an ultimate score or comprehensive grade. Depending on how you set up your weighted system, a score will provide you guidance […]