customer feedback Archives - SoGoSurvey Blog

Results for : customer feedback

Customer experience is rapidly becoming the key driver of customer choice. Besides creating brand value, investing in CX also impacts your company’s bottom line positively. Better CX also leads to higher customer engagement. Data indicates that engaged customers buy 50% more frequently, spend 200% more each year, and are highly…

Customer reviews have come a long way. Unlike ten years ago, today, review “skeptics” are few and far between. Gone are the days where marketers have to be convinced to embrace their customer reviews. Most of them just are. So, I’m not going to try and convince you to care…

We’ve previously discussed the value of customer feedback and talked about why customer onboarding matters; in this post, we’ll dive into the specific KPIs and metrics you should be tracking to improve your customer service and experience. Apart from exploring the most commonly used customer experience KPIs, including the Net…

Our team members have plenty to share! Check out this story of the value of customer feedback. Customer feedback is a critical driver of successful businesses. How companies deal with -- or don’t deal with -- customer feedback can be a strong indicator of their future success. In the best…

While some may have a negative association with 'Big' anything [Big Brother, Big Data, Big Whatever], recent studies have shown that Big Banks are overtaking credit unions in customer satisfaction. Many credit union members may feel their experience is local and personalized, but is bigger better - and do enough…

Everyone wants more engagement: more visitors, more participants, more feedback, more customers. Isn’t it amazing how easy it is to achieve the opposite? Three TOOs to avoid: TOO Creepy When someone I don’t know addresses me by my first name, it creeps me out. When it happens in person, I…

Any business with customers is in the "people" business. You can excel in every aspect of running a company, but ultimately, it’s positive customer experiences that drive business success. If you allow customer service to take a backseat, you risk losing touch with your customers and what matters to them.…

According to Accenture’s 2016 Global Consumer Pulse Survey, 78% of consumers report they are retracting loyalty at a faster pace than three years ago. Additionally, more than half of the most loyal customers actively recommend brands to others, and 14% express their loyalty by publicly endorsing or defending the company…

We not only provide online surveys, we do them, too. Customer feedback helps us improve our services. The last survey we did knocked us for a loop and now, we get to brag (a little). On March 6, the customer support team launched a short survey dubbed Then&Now. SoGoSurvey customers,…

Recently, my friend Bill purchased a new computer over the internet. To his delight, three days later, it is waiting for him when he got home. After he set up his computer, there was an survey from the company waiting in his email. Unfortunately, the survey began by asking him…

Five Ways Start-ups Can Redefine their Customer Experience (CX) Strategy

6 (Real) Benefits of Having a Stellar Customer Review Strategy

3 Customer Experience Metrics and KPIs That Count

Customer Feedback: How Listening Builds Business

Big Banks = Big Satisfaction?

3 Easy Engagement Fails

Ask your customers for real feedback.

Build, Measure and Engage with Loyal Customers – It’s Easy

Surprise! Our Online Survey Customers Switch to SoGoSurvey from… Really?

Online Surveys and the Alabama Effect: Never Ask What You Already Know