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Results for : CX strategy

Customer experience in modern times cannot escape some online engagement, and in many cases, end-to-end internet connection. That said, how many marketers understand how an organic search represents their brand? My guess is not many. And yet, as a starting touchpoint, it's a critical juncture in the customer journey. CX…

Customer experience (CX) is at the core of every company's ROI metrics. According to Forbes, US companies are losing a mind-boggling $62 billion annually due to defective customer service. It's widely believed that customer churn significantly erodes customer loyalty, and with it, profitability. One bad experience can single-handedly derail a…

The Korean drama "Squid Game" has taken the world by storm. The nine-episode show has become Netflix's most watched series, reaching more than 111 million viewers (and counting). The program has become a global phenomenon with its anxiety-inducing games, adrenaline-fueled twists and turns, and mind-boggling suspense. But if you watch…

CX Culture and Your SEO Strategy

Building an Effective CX Strategy

5 CX Lessons We Can Learn From “Squid Game”