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About Sogolytics
Feature Focus
Sogolytics 28.0 Release Highlights
Ready to dive in to our latest release? We can't wait for you to check it out! Remember that fe...
Melissa Krut
July 14, 2022 | 6 MIN READ
Customer Experience
Financial Services
Uncovering Key Insights to Increase Customer Satisfaction in Retail Banking
On November 10, Sogolytics hosted a webinar titled “Uncovering Key Insights to Increase Custo...
Jason Smith
November 12, 2021 | 3 MIN READ
Customer Experience
5 CX Lessons We Can Learn From “Squid Game”
The Korean drama "Squid Game" has taken the world by storm. The nine-episode show has become Ne...
Shrutika Desai
June 8, 2023 | 4 MIN READ
Best Practices
Customer Experience
Market Research
Going Green to Sustain the Customer Experience
Climate change is no longer a distant possibility, but a present reality. With global environm...
Disha Sanghvi
October 15, 2021 | 4 MIN READ
Customer Experience
The Future of New Media Releases in Relation to Movie Theaters and Streaming Services
Movie distribution forever changed at the start of 2021. Besides many theater chains being full...
Adam Spencer
June 3, 2023 | 4 MIN READ
Customer Experience
Market Research
Stratified Random Sampling: A Powerful Marketing Tool
Marketers aiming their brands at large segments need to find a common thread. What I mean is th...
Gordon Polovin
October 7, 2021 | 8 MIN READ
Best Practices
Customer Experience
Employee Engagement
Empathize with Your Audience During the Holiday Season
(Sure, it's only September, but brace yourself!)How many people do you know who can’t wai...
Marie Oliverio
September 29, 2021 | 3 MIN READ
Customer Experience
Market Research
Reasons Not to Listen to Your Customers
In a world where the customer is at the heart of every business strategy, it feels counterintui...
Disha Sanghvi
September 28, 2021 | 4 MIN READ
Best Practices
Customer Experience
Employee Engagement
In Their Own Words: Open-ended Questions for Customer or Employee Experience Feedback
There’s little doubt that the customer experience (CX) and employee experience (EX) connect t...
Gordon Polovin
September 26, 2021 | 7 MIN READ
Customer Experience
Financial Services
Banking on Gen Z: How the Financial Services Industry Must Adapt
Like everything else, the COVID-19 pandemic has changed the banking industry. Along with the ad...
Adam Spencer
September 21, 2021 | 3 MIN READ