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Results for : online survey

Casting a Wide ‘Net – SoGoSurvey

The Pew Research Center is a Washington, D.C.-based, non-partisan think tank that “…informs the public about issues, attitudes and trends shaping America and the world.” It accomplishes much of this through surveys, polls and other types of research.But considering that a majority of American households no longer regularly use a…

Create Online Surveys the Modern Way

SoGoSurvey’s online survey software was designed to make the survey process easy and efficient. But, while designing, launching and analyzing form the core of this process,our platform was built with power and flexibility so you can do more with your surveys. Here’s a brief overview of our platform modules, including…

Practice Makes Purrfect | Send Test Surveys

Famed linguistics professor John McWhorter recently delivered a TED talk about the evolution of texting into a form of spoken language. But rather than decry this seemingly unsettling development, McWhorter defended "fingered speech" by saying, "It’s easy to think it represents some sort of decline. We think something has gone…

Printed Surveys: Back-Up to the Future

I remember how slow the internet used to be. This brand new technology which held so much promise could be as frustrating as getting an old black-and-white TV to show a decent picture. I can still hear the crackling hiss and jarring whine that launched me onto the Information Superhighway—at…

Inject Creativity into Your Survey Design

Because the internet has democratized opinion, our thoughts, feelings and ideas have become a valuable commodity. Whether it’s Facebook, Twitter or Yelp, the ease with which we can publish, access and disseminate information can truly make or break a business. So smart companies have responded by surveying customers and prospects…

Why Online Surveys are More Important than Ever

Since the internet boom of the late 1990s, sociologists and other researchers have been concerned about its effect on society. Even back in 2005, while hailing unprecedented access to information, many researchers were talking about society fragmenting into small, cloistered units with little in common. Looking back, this apprehension seems…

Create Your Own Survey — Taking Advantage of a Data-Driven World

Information — the gathering and distributing of it — makes the world go ‘round. As Google’s Eric Schmidt said back in 2010, the world creates as much information in two days as it did from the dawn of man through 2003. As a tool designed to collect information, online surveys…

Choosing the Best Online Survey Software — Out with the Old, In with the New

Long ago at SoGoSurvey, we saw the writing on the wall. Quick and dirty survey tools were everywhere and tended to focus on questionable data collection. Today, with surveys capable of so much more, we provide you with a survey software tool that not only makes you an instant expert,…

Increasing Response Rates for Your Online Surveys

To increase your survey response rates, you must make your survey interesting and interactive. It should be visually engaging and follow certain guidelines: Respect Other People’s Time It is imperative that you respect your survey participant’s time. Make sure your survey is short, crisp and relevant, in addition to providing…

From Tech to Touchy-Feely: Using Online Surveys to Build Relationships

In the land before time, conducting surveys was primarily a data driven process. Marketing directors, human resource managers and anyone else who made a living studying human behavior used surveys to turn our thoughts, feelings, ideas and actions into a series of zeroes and ones. With this data, they hoped…

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