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Tag Archive for understanding survey data

Surveys Going Social

If your brand or business has a social media presence, then your customers will expect to hear from you. According to a recent survey, nearly three-quarters of U.S. and UK participants say they have responded to surveys posted on social media platforms regarding a service experience with a brand. Well-created and branded surveys can help you gain necessary traction in…

Use of Surveys in the Conceptual Age

Knowledge and strategic planning were once the most important elements of any business or enterprise. However, according to a recent IBM Global CEO study, “creativity” is now the future of business evolution. In the Conceptual Age, right-brain skills will be key. Considering the rate of change and the complexity that will result from this, we need to go beyond just…

Question is King

Questions are extremely powerful tools that reveal more than just an interest in gaining information. All analysis and research begins with a question to be answered. The way the question is asked, however, will impact how the data is collected and interpreted. For example, in qualitative research, there are many ways to gather information to answers. The response will be…

How to improve online surveys

A great online survey provides you with clear and actionable insight to help you make better decisions and analysis. Since well-designed surveys are easier to complete, you’ll reap higher response rates and higher quality data. Here are a few things to remember while designing an online survey: Offer an Incentive: Depending upon the type of survey and the audience you’re…

Rules & Alerts

Monitor your survey responses in real-time with Rules & Alerts At SoGoSurvey, our main objective is to empower you to make better decisions using online surveys. We are pleased to announce our new feature — Rules & Alerts. What is Rules & Alerts? -    Rules & Alerts is a feature where participants get an automatic ‘Customized’ email when they respond…

Understanding Survey Results

Understanding survey data and results is one of the most important steps in the survey process. But before you even begin your analysis, you must have a sufficient number of responses to ensure meaningful statistics. You may realize from the responses to demographic questions that you’re not reaching your desired population. As you create each survey, it’s important to spend…