For such a long-term and far-reaching study, the team had to have 100% confidence the security and integrity of their data would never be compromised. The fact that SoGoSurvey utilizes multiple Class A, Tier 1 data centers provided the peace of mind that years of hard work and research would remain protected and intact. Haliwell notes: “A full year into the project and we have had zero hiccups or technical issues whatsoever.”
Surveys are not only completed by participants in the leadership study, but also by their direct reports, supervisors, and other groups. The university found that SoGoSurvey’s advanced branching logic allowed them to properly construct surveys that would meet every circumstance.
Ease of use for the participants was of particular importance to ensure they achieved the highest response rates possible. Even through the sophisticated requirements of constructing and conducting such a complex study, the team has praised SoGoSurvey’s strong capabilities while remaining easy to use for all parties involved.