Better market research drives better business

Market research surveys deliver insights that move your business forward. Ready to know better?

What can you learn from market research?
Just about everything.
Deepen understanding
Your current customers have plenty of insights to offer! Conduct market research to learn what works, boost innovation, and build deeper relationships that translate into long-term customer loyalty.
Expand your audience
What’s your target audience looking for? Sogolytics' market research surveys help you understand how trends and competitors are impacting your prospects – and how to stand out.
Go live with confidence
With 24/7 support across multiple channels, live trainings, and comprehensive resources, our team has your back every step of the way – another reason why Sogolytics is a leader in market research tools!
It's time to know better!

Start a free trial today and get actionable insights from your most important audiences with market research surveys that deliver.

Customize each conversation

While the efficiency of market research surveys makes them popular, market research tools must maintain a personal touch.
  • Advanced skip logic and branching rules ensure each participant only sees relevant questions and answers
  • Pre-filled data enables you to conduct market research analysis and segmentation using info you already know
  • Enable guaranteed anonymity as appropriate to encourage participants to share completely candid feedback

Build your brand

Whether you’re connecting with current customers, market research panels, or new prospects, remember that each outreach shapes your brand identity.
  • Customize the style of each market research survey you design, from logos to hex codes and all points between
  • Style beautiful HTML emails that convey your brand clearly and confidently
  • Explore our market research templates for inspiration, then customize to meet your needs

Uncover insights with deep analytics

Market research and analysis go hand in hand, meaning that your marketing analysis tool must deliver data you can use.
  • Utilize best practices in market research analysis to drill down on insights from those who know best
  • Filter and segment results to closely examine the differences and similarities between key groups and personas
  • Share dynamic results with key team members in real time
  • Export presentation-ready reports that make you and your market research look great
“Highly recommend.”
“Amazing support, robust enterprise-grade survey platform...”
Jackson Troxel

HEALTHIEST EMPLOYERS®
PROGRAM MANAGER, SPRINGBUK

“Easy to use.”
“Even the least technical people on our team can create a survey with ease.”
Michael Chagala

MARKETING MANAGER,

BAKER ELECTRIC SOLAR

Frequently Asked Questions

01

Can I use Sogolytics to conduct market research?

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Of course! If you’re just getting started, check out our market research templates. If you already have your market research questions ready to go, build your own market research survey quickly and easily in the Sogolytics platform.

02

Should I use AI for market research or market research tools?

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AI for market research is an exciting area of opportunity, but be sure that the AI you’re using is well trained! Market research tools are designed to help you collect and analyze feedback from real people, and that won’t change, no matter how great your supplemental technology may be! We love AI for market research in areas like creating a survey with AI and even analyzing results, but remember to keep your market research human, too. 😉

03

What makes Sogolytics stand out as a marketing analysis tool?

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Check our reviews! Sogolytics clients highlight the intuitive user experience of the platform, as well as its powerful reporting. While you don’t need to be an expert to conduct market research analysis, the right marketing analysis tool can make you look like an expert!

04

Does Sogolytics offer survey panel or on-demand audiences for market research?

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Yes! Connect with our team to learn more about how we can help you to get more participants to power up your market research and analysis.

05

What Sogolytics plan do I need to conduct market research?

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From Basic to Premium, our plans offer a wide range of features to support your market research. Start with a free no-risk trial to explore your options, or contact our team to learn more about Enterprise-level market research solutions.

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